nueve lio at usc frat row: president, talent booker, marketer

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rubber ducky live: co-founder, marketer

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event production: associate, stagehand

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Red bull partnerships: sponsorship lead, dj

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music overview

official shows, events, raves: DJ, promoter

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music production work: producer

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RED BULL partnerships

Role / responsibilities

  • Led sponsorship outreach and secured Red Bull partnerships on behalf of Rubber Ducky Live and Gamma Epsilon Omega events

  • Coordinated vendor logistics and supported on-site event execution and production operations

  • DJ’d across five Red Bull-supported activations

    • Including UCLA tailgates, a leadership yacht summit, and the USC Village Insomnia Cookies collaboration

  • Secured product support and co-branded presence to elevate event experiences across multiple organizations

Results

  • Performed at five activations with over 600 attendees across the events

  • Secured Red Bull sponsorship support across four separate events

  • Established ongoing brand partnerships, leading to continued collaboration on events

  • Delivered 700+ cans of Red Bull product support across productions to enhance attendee experience

Nueve lio at usc frat row

Role / responsibilities

  • Led the concert planning end-to-end as president of the org this semester, owning both creative and operational execution

  • Managed artist coordination, booking, sponsorships, marketing, and production rentals

  • Organized staffing, volunteers, and security overseeing 70+ total people throughout the planning and execution of the event

  • Served as the primary point of contact across all stakeholders and partners

Results

  • Marketing efforts on Instagram reached 130,000+ views, and 1,400+ shares

  • Reached full capacity with over 350 attendees throughout the night

  • Secured over $2,000 in sponsorship funding from Ditto.ai and Doorlist

  • Generated over $7,000 in total revenue

  • Distributed 200+ cans of Red Bull through a product support sponsorship

Rubber ducky live

Role / responsibilities

  • Co-founder and core organizer with lead roles over marketing, promotion sponsorships, and production

  • Conducted street interviews, flyering, sidewalk decals, show-to-show outreach, and QR campaigns

  • Managed digital marketing, brand presence, and community engagement

  • Contributed to business operations and sponsor outreach to keep events financially sustainable

Results

  • Produced 4 events across LA, including a debut show at 1720 Warehouse with 150+ total attendees

  • Grew Instagram to 300+ follower count in 2 months before our first show

    • At 600+ followers currently, a more than 100% increase since debut show

  • Achieved 300+ total tickets distributed across the collective’s lifespan, with events ranging from 30–175 attendees by design

  • Acquired sponsors from Red Bull and Poppi + Local LA vendors

  • Consistently broke even or turned a profit even with weekday time slots

  • Gave 4 artists their debut shows and continue to foster a growing network of returning DJs, VJs, and attendees

music production work

Role / responsibilities

  • Produce beats and samples utilizing skills such as sound design, vocal production, and arrangement

  • Collaborate internationally with producer and artist teams to develop records

  • Support creative direction and sonic development across multi-producer sessions and artist projects

  • Manage collaborative production workflows across remote teams and recording sessions

Results

  • Contributed to records totaling 41M+ streams, including a single exceeding 32M streams

  • Earned 184 total production credits across commercial releases

  • Produced on a project reaching #19 on the Billboard 200 and #9 Top R&B/Hip-Hop Albums

  • Generated 75K+ Shazams and 5M+ social video views

  • Released music with artists under Warner Records, Atlantic Records, and EMPIRE

official shows

Role / responsibilities

  • Performed as a headliner, midliner, and opener

  • Curate lineups and book talent for Rubber Ducky Live and fraternity productions

  • Design and operate sound production for large-scale frat row shows and assist with venue setup and execution

  • Collaborate with venues, brands, and organizers to deliver professional live experiences across diverse event formats

Results

  • Performed for 4,000+ attendees across 40+ live events

  • Dj’d across clubs, warehouses, yachts, and even inside an Insomnia Cookies

  • Contributed to $60,000+ in revenue across events DJ’d

  • Booked by brands including Red Bull, Insomnia Cookies, HB Entertainment, and multiple USC organizations

  • Played for crowds ranging from 10 to 350+ attendees

    • Including a sold-out 300-capacity Studio Eleven43 event in Hollywood

  • Booked repeatedly for activations, including five Red Bull events and three HB Entertainment shows

  • Helped program lineups featuring 12 artists across events

event production

Role / responsibilities

  • Supported production across concerts, fashion shows, warehouse raves, cultural showcases, philanthropy, Shrine, and campus events

  • Managed production logistics, lighting & sound coordination across varied venue environments

  • Worked as a stagehand across Shrine shows

  • Oversaw crowd flow and safety operations

  • Contributed creative direction and execution across events ranging from 50 to 6,300+ attendees

Results

  • Supported production for events reaching 10,000+ total attendees across multiple LA productions

  • Contributed to operations for 6 sold-out Shrine shows with 6,300-capacity audiences

  • Successfully executed productions coordinating multi-vendor teams and budgets up to $7,000

  • Delivered large-scale events with no major operational incidents across productions